Discussion prompts: Locate an ad that seeks to influence the acquisition of a healthcare offering or service. Identify the specific consumer decision-making unit that might be affected by this ad. How do you think this ad will affect the consumer’s behavior?
Should be at least 250 words
Should have substance where students explores, explains, expands upon issues being discussed, and applies relevant course materials. Initial responses should be very clear and contain relevant information that is understood and is incorporated into postings. Students should analyzes course concepts, theories or materials correctly, using examples or supporting evidence. Initial responses should be supported by at least two references
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